01/04/2025
Nordic Talk: Nordic art of living
Welcome to our category Nordic Talk! This is where an aesthetics purist meets a real Nordic insider – in a lively dialog with a wink and plenty of living knowledge. Immerse yourself briefly in the world of Scandinavian living, where hygge, Swedish grace and a tradition of sustainability dating back over a century set the tone.
Cosiness needs no rules
Q: “Tell me, do I have to do a strict compulsory Danish program to experience real hygge?”
A: “Not at all – hygge is like a well-balanced aquavit: it’s all about the perfect blend! It’s about genuine coziness that is expressed in a clear, pure style with lasting quality. There is always a certain light-heartedness that is immediately infectious.”
Function meets feeling
Q: “What makes Scandinavian design so exceptional that it is considered a global benchmark?”
A: “At its core, the focus is on people. Scandinavian design creates spaces that are pragmatic and personal at the same time – an ambience that combines personality and style and is anything but sterile. It’s about functionality that also spontaneously invites you to feel good.”
Scandinavian quality of life is an attitude
Q: “It’s always noticeable that in debates about trends, hygge and well-being, the north is in the spotlight. Why is that?”
A: “That’s right – when it comes to quality of life, people all over the world keep looking north. The continued top position in the happiness rankings shows that the Nordic countries are not only innovative, but also have a special blend of serenity, pragmatic lifestyle and spontaneous creativity. Spaces are designed in such a way that they appear authentic but desirable in terms of sophistication.”
Courage for lightness
Q: “And that’s why Scandinavians, with their democratic sense of community and their willingness to experiment, are considered so worthy of emulation?”
A: “The secret lies in how they plan their living spaces: with a mixture of carefree elegance and lived democracy, they create an atmosphere that is not only safe and soothing, but also bold and inspiring. This combination of pragmatism and spontaneous innovation creates living environments that go far beyond the ordinary – a true Nordic art of living!”
Design, lifestyle and real living inspiration from the north
Would you like to find out more about the inspiring world of Nordic design and its unique way of harmonizing people and space?
Book your 1:1. A free and non-binding introductory appointment with one of our experts.
An interior design is as personal as it gets. So get to know your personal designer from our team in a free 30-minute video call or during your visit to our studio in Zurich. Together we will find out which consultation package is right for you and answer all your questions about our consultation.
Anna Berg
Interior Design Lead
The founder of holm, Anna Berg, was born in Sweden and has been running holm for 20 years. As Interior Design Lead, she is responsible for all our interior design projects.
Marcel Szalata
Interior Designer
Marcel Szalata uses his in-depth analysis and creative vision to develop customised living concepts that are tailored to the needs of our customers.